This program for university spin-outs, is an initiative of the Bavarian State Ministry of Sciences, Research and Art, the Gründer Regio M. and the Bavarian Universities. Since 2003, the national competition "Media Award" awards has annually honored the outstanding media presences of start-up companies. WilmerHale sponsors the event and the Media Award Founder Award.

Partner Rainer Kreifels will be the keynote speaker at this event. Dr. Florian von Baum will speak about "Spin-outs and IP – IP and IP – strategy: Key elements of building a business."